Retail Location & Customer Analysis 2017, Oxford, 15-17 March 2017

The changing retail landscape is characterised by uncertainties affecting consumers, technologies and competition. The store is not dead. However, stores need investment, focus and creativity in order to make them attractive places to shop.

In just five weeks, Oxford’s Retail Location & Customer Analysis 3-day workshop considers these issues head on.

Why not join us?

For over 30 years, the Oxford Institute of Retail Management, based at the University of Oxford’s Said Business School, has offered analysts, as well as managers with oversight of or day-to-day responsibility for planning and development, the opportunity to explore current thinking in retail location & customer analysis. Past participants on this workshop have been drawn from analysts and managers amongst retail, finance and other consumer services, property and retail professional service firms. Participants come from across the world and build global networks and understanding.

The programme forms part of the training offered by the ESRC’s Consumer Data Research Centre (CDRC). The intensive three days are led by Jonathan Reynolds, Academic Director of OXIRM and Associate Professor in Retail Marketing at University of Oxford’s Saïd Business School in collaboration with Dr David Rogers from DSR Marketing Systems in the US.

  • Jillian Elder Walgreens’ Director of Enterprise Location Intelligence, will provide us with insights into market management and site location strategy within Walgreens Co.
  • Ben Dimson, Head of Retail Business Development at British Land will discuss his latest research on ‘The True Value of Stores’
  • Tim Pickworth, Location Planning Manager, Marks & Spencer, will speak about the firm’s experience of gravity modelling, alongside our partners GeoLytix
  • Professor Alex Singleton from the University of Liverpool will share insights into data integration and talk about ‘Open data/e-resilience’
  • Dhiresh Bhardwa, Business Manager, International Location Strategy, at CACI will discuss international experience and case studies.

Alongside these keynote speakers, other contributors will discuss:

  • Navigating the new retail landscape
  • The Analogue method in a digital age
  • Scenario planning for location analysis
  • The changing role of the location planner
  • … and more!

This is an excellent opportunity to discuss and debate the future of the sector with world-leading faculty and professionals. You will share expertise with senior level peers from across the globe and build your ongoing network.

Download the course brochure here.

If you, or a colleague, are interested in joining us, or in hearing more about the workshop, please contact Claudia Seiler (claudia.seiler@sbs.ox.ac.uk) or visit the workshop’s web page, here, for regular updates: http://www.sbs.ox.ac.uk/faculty-research/oxirm/workshops-and-training/rla

International GIS and Analysis Manager, Tesco, Welwyn Garden City

Job Introduction

The International Property Research team at Tesco is responsible for creating, bringing together and communicating insight and foresight on customers, stores and the market, at a strategic, network and local level. It’s at the forefront of driving growth across all our International businesses by playing a key role in optimising our Property Investments.

Role Responsibility

The International Analysis Manager plays an influential role in driving, supporting and enabling our in-country teams in Europe and Asia, to fulfill the objective of providing insight to guide both property and wider business strategy.

This will involve:

  • Coaching and training country teams to build their analytical, insight and technical capability
  • Promoting best practice techniques to ensure insight is applied effectively and consistently
  • Applying an analytical and technical lens to review and enhance the use of existing data, tools and systems
  • Undertake analytical project work to provide actionable insight into key property-related business issues
  • Developing new tools and models to support with new and existing store appraisal
  • Support existing and future systems developments

The Ideal Candidate

To succeed in this role you’ll need:

  • A high level of numeracy with strong analytical and problem solving skills
  • Very strong Excel / VBA skills
  • Excellent Database Management Skills and knowledge of SQL
  • To be a strong communicator able to explain complex ideas to a wide range of audiences
  • A passion for change and striving to improve things for customers
  • An appetite for International travel and working with people from different cultures, across multiple time-zones

In addition it’s an advantage if you have:

  • Experience of using Geographic Information Systems for spatial analysis
  • Experience of using BI / Statistics packages such as R, Hadoop, SAS, Alteryx

Please send all CVs to Octavia.Zaccardelli@uk.tesco.com and tell them you heard about it here first.

Job advertisements are what keeps the SLA going Free of charge to you as members.

Senior Location Analyst at GEOLYTIX, London

You’ll be working with the thought leaders in spatial analysis. We seek new and innovate ways to make spatial analytics accessible, thrilling and indispensable. Our customers span the retail, financial, property, leisure and food & beverage industries, in and outside the UK. We support our customers in network planning, site location, estate rationalisation and omni-channel investments.

We combine various forecasting methods and statistical models, GIS and web tools to create bespoke solutions. We are always looking to do things better and we look forward to what we can learn from you. You’ll also have the opportunity to build on any skills you haven’t managed to learn.

About You

  • You are able to interact comfortably with our customers, interpreting their needs and engaging senior management.
  • You can create succinct and convincing reports and presentations.
  • You have excellent analytical skills and can integrate and interpret quantitative and qualitative data to produce practical and commercially relevant outputs.
  • You know your way around a GIS and understand a variety of forecasting techniques.
  • You want to be original – you don’t want to do the same old, same old. You’re consistently looking for innovation.
  • You enjoy the world of retail, and have a good grasp of UK geography.

Your qualifications and experience

  • Location planning experience
  • A university degree – ideally geography, town planning, economics, statistics or similar
  • Relevant industry sector knowledge ideal but not essential

Other stuff

Our office is located in Kings Cross, London. You’ll need to be flexible and travel where our customers are. In return we will also be flexible.

Competitive salary. Full time, or part time considered.


If you are interested in this role and are looking for your next challenge, please contact Samantha Colebatch, Commercial Director, at samantha.colebatch@geolytix.co.uk.

Retail Location Analysis Programme 2016, Oxford

Dates and venue

OxIRM_green logox250

  • Date: 15th March 2016 – 17th March 2016
  • Venue: University of Oxford, Saïd Business School, Executive Education Centre, Egrove Park, Oxford, OX1 5NY
  • Directions to Egrove Park
  • Map: Venue on map


The Retail Location Analysis Programme is a world leading 3-day development workshop for executives at the University of Oxford’s Saïd Business School.

Celebrating its 30th year in 2016, Retail Location Analysis is designed for managers with oversight of or day-to-day responsibility for planning and development. Past participants have been drawn from retail, financial and other consumer services, property and retail professional service firms. Participants come from across the world and build global networks and understanding.

The workshop provides an excellent opportunity to discuss and debate the future of the sector in an omni-channel world, with leading international faculty and professionals. You will share expertise with senior level peers from across the globe. In particular, the workshop:

  • Encourages discussion with speakers and individual learning through techniques workshops
  • Allows for open debate through case studies delivered by a series of invited senior practitioners
  • Provides an understanding of the changing context within which locational decision making affecting store and non-store networks through a series of expert briefings.

It is run by the Business School’s Oxford Institute of Retail Management and forms part of the training offered by the ESRC’s Consumer Data Research Centre. It is co-directed by Dr Jonathan Reynolds, Academic Director of the Institute and Dr David Rogers, from DSR Marketing Systems in the US. We believe that our three-day residential programme is the only one of its kind.


Download the Retail Location Analysis programme 2016 brochure here.

You can book a place on the programme here.

Further information is available here or contact Claudia Seiler: Claudia.Seiler@sbs.ox.ac.uk


Standard £2950.00
Oxford Alumni card holders (15% discount) £2507.50
Individual members of The Society of Location Analysis (10% discount) £2655.00

2 nights accommodation (bed and breakfast) at Executive Education Centre, Egrove Park, Oxford, 15th & 16th March 2016 £184.00

Location Planning Consultant/Data Scientist, CACI, London


Key responsibilities

This is an opportunity to join a technically accomplished team of Data Scientists and Analysts in a wide-ranging role combining technical project work, consultancy services, project management and sales support.

CACI’s location planning team work on a wide variety of projects across the retail, leisure, finance, property and public sectors in the UK and internationally. Project work includes building statistical/mathematical models, using predictive/forecasting techniques and performing in-depth geographical analysis. This ultimately leads to providing recommendations, bespoke analysis and consultancy services to enable our clients to enhance and develop their location and customer strategies.

The successful candidate is likely to be someone with 3-5 years’ experience of building and using statistical models to examine network performance, outlet/branch functions and provide customer understanding within a retail, property, leisure or high street finance environment. A good knowledge of the UK geography is required, with European experience a distinct advantage; as is an understanding of statistical modelling techniques and awareness of issues affecting high street and consumer led businesses.

The role requires good problem solving skills and the ability to be pragmatic and apply knowledge of retail and geography to ensure recommendations are practical and in-line with client objectives. A high degree of client contact will be involved from the outset and therefore candidates should have excellent communication skills, both written and oral, and be comfortable presenting to senior audiences.

Core skills, knowledge, experience required

  • Educated to at least degree level in a subject with high numerical content (e.g. mathematics, applied statistics, operational research, economics, engineering, geography)
  • Genuine interest in pursuing a career in the following areas: location planning consultancy, retail location strategy, demographic/customer analysis/insight
  • Excellent Microsoft Excel and PowerPoint skills (Access is also desirable but not essential)
  • Good presentation skills
  • Demonstrable knowledge of UK geography
  • Knowledge of the UK retail landscape
  • Excellent written/verbal English

Desirable skills and experience:

  • Exposure to and/or appreciation of GIS software and its applications
  • Experience of working with international retailers
  • Experience of working with European demographic data
  • Knowledge of another major European language other than English (e.g. German, French, Spanish etc.)
  • Knowledge of SAS, SPSS or similar statistical package, and/or other programming experience (e.g. VBA, SQL)
  • Knowledge of BI dashboard tools such as QlikView, Tableau or Excel’s Power View is an advantage

About the business division

The Location Strategy & Analytics team, based in our head office in Kensington, London, is responsible for delivering geographically based analysis and insight to clients. We provide consultancy, tools and recommendations to help our clients develop an optimal locational strategy fitting their customer base, operational requirements, business drivers and company objectives. Projects typically last between a week to 6 months, ranging from performance analysis and customer profiling and understanding through to development of fully customised spatial interaction models. We work closely with our clients to ensure we understand their aims and objectives, incorporate their feedback and knowledge, and develop a solution to meet their business needs.

How to apply for this vacancy

Please send your CV to Patrick Tate on ptate@caci.co.uk.

Location Planning practitioner’s salary and benefits survey


You may be interested in this new survey we are supporting, into salaries and benefits of location planning professionals.

Many of you will recall that we ran a survey a few years ago into the workload and activities of the profession. A number of members have since said that this was a useful way of benchmarking their own workloads and responsibilities; and that a salary and benefits survey would be even more useful.

This is the first anonymous survey of salary and benefits of its kind, for all location planning practitioners in the UK, and we invite you to participate by clicking on the link below. It will only take 4 minutes to complete.

The aim is to establish this survey as the authoritative annual research of salary and benefits for location planners. Please feel free to pass this survey on to your colleagues and contacts throughout the Location Planning Industry.

Click here to complete this short survey.

The survey is being undertaken by Red Tiger Consulting Ltd., a company founded by Steve Halsall and Andy Thompson who, between them, have over 50 years’ experience in location planning, at a range of consultancy and client side organisations, and who are both founding members of the SLA. Red Tiger is focused on talent sourcing and skills development in Location Planning.

Please complete the survey by Monday 1st February.

The survey will be anonymous and it will not be possible to identify individuals. A summary report will be published which will be made available to all contributing location planning practitioners; and we will present the results of the survey at our first SLA meeting in the Spring.

With best wishes for 2016.

Jonathan Reynolds (Chair, SLA)

Location Analyst, Saint Gobain Building Distribution Ltd, Coventry

A permanent vacancy has arisen for a Location Analyst, based at SGBD Ltd.
Saint Gobain logo


Saint-Gobain Building Distribution (SGBD Ltd) is predominately based in the UK and Ireland and has just under 12,000 employees across over 1000 sites – some of the best known and respected companies in the construction sector are part of the Group. In SGBD, we recognise that it is our people who set us apart, and we are always searching for talented, motivated and committed individuals who will help to ensure our continued growth and success in the future.

Location Analyst

Previous experience of using GIS software either during degree or in employment is ideally required, although training will be provided to the dedicated GIS software.

Reporting to the Market Insight & Strategy Manager, the purpose of this role is to provide location analysis, recommendations and intelligence to 1,000 existing properties across multiple brands, and support new developments.

The ideal candidate would hold a degree in a numerate discipline preferably economics, geography or statistics, have sound IT skills and experience of using Excel, Access and Powerpoint.

The key duties of this position are:

  • Analyse potential branch openings and acquisitions
  • Support relocations and existing branch development
  • Identify market opportunity and capacity
  • Help develop network growth opportunities and generate target towns for relevant brands
  • Ability to handle and interpret high volumes of data (customer, product, financial, property etc) and identify the key commercial points

You will have excellent analytical skills and the ability to prioritise and to communicate effectively. Attention to detail and accuracy is a must. The ability to work on own initiative and as well as being a team player is essential.

Above all an interest in the built environment, economics, demographics and applying this knowledge commercially will go a long way.

What are the benefits?

On top of a very rewarding career with a company that will always be committed to your development, you can look forward to a competitive salary, company bonus scheme, share options, company pension scheme, life assurance, staff discounts and various flexible benefits.

Suitably qualified applicants should apply with a full CV, salary details and cover letter to: Nick Snazell, Market Insight & Strategy Manager, email: nick.snazell@sgbd.co.uk

Please quote that you heard about it here on the SLA website.

Closing date for applications is 31st December 2015

Location Planning Consultant, Nationwide, Swindon

Nationwide Logo

What we need:

  • A Location Planning Consultant in our Swindon Head Office
  • £33,935 – £43,361 including company benefits
  • Full time (35hpw) permanent opportunity

We have big plans for the future. A brand new branch concept is currently in the live pilot stage, with plans to upgrade over 600 locations in the next decade from an investment budget in excess of £300m. Getting the long term network size, location and investment priorities of our branches right is crucial in making sure we achieve our ambitions to be the number 1 financial services provider in the UK.

Where should we open, relocate, expand or refurbish our branches?? Join a department where you’ll help us to decide!!

Who we’re looking for:

As a minimum requirement you’ll:

  • Be a Lateral thinker who excels at developing creative ways to solve tough business problems.
  • Have excellent report and presentation writing skills and be able to provide a convincing rationale for the recommendations made.
  • Be influential and a good negotiator with analytical and problem solving skills.
  • Be an effective communicator with interpersonal and networking skills.
  • Have experience in a multi-site, multi-channel Location Planning environment with highly developed hands-on analytical experience.
  • Have a genuine passion for adding value and providing pragmatic business solutions.
  • Have an appreciation of basic finance and property issues including financial project appraisal techniques.
  • Possess highly developed PC and database skills including awareness of GIS and its applications.

What you’ll be doing

In this key role within the Location Planning team, you’ll deliver the insights that help determine our distribution strategy across the UK. You’ll analyse and interpret a wide range of market, demographic, financial, customer, competitor and performance data. More than that though, you’ll help put strategy into action.

Prioritising our investment into everything from refurbishments to new branches, resites to new distribution concepts, you’ll help co-ordinate and facilitate the input of all the departments involved and produce business cases for approval by senior management. You will build your experience to become an acknowledged expert on all aspects of location planning at Nationwide, leading to the potential for future career progression opportunities within the team.

The extras you’ll get

If you put a lot in, it’s only fair you should get a lot out. So if you help us do the right thing for our customers, we’ll help further your career at Nationwide. As well as your salary, there’s life assurance, a pension and a recognition and rewards scheme. We think it’s a great place to work, and we’re not afraid of giving you praise when you’ve done well.

Why work for us

At Nationwide we’re here for our members and we put their needs first in everything we do. And now, more than ever, two things are helping us go from strength to strength: we put our customers first, and we’re known for being open, honest and trustworthy.

We’re also the world’s largest building society, with communities at the heart of everything we do. We aim to do the right thing for our members which helps set us apart from our competitors. But we need good people to help us do it. People who understand what we believe in, and have the talent and drive to keep us successful.

For more information about this opportunity please contact Samantha Legge, Resourcing Consultant on 01793 654837 or email samantha.legge@nationwide.co.uk|