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Generating insight & impact: what does it mean for business?, 26th Jan, Oxford

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Date: Tuesday, 26 January 2016
Venue: University of Oxford, Saïd Business School, Park End Street, Thatcher Education Centre, West Wing, Oxford, OX1 1HP
Map: Venue on map

The reaction of retail and consumer service firm practitioners to some research projects undertaken by academics can often be: ‘so what?’

This one-day workshop is aimed at academics and researchers seeking to develop projects involving consumer and retail data which have potential for commercial and business impact. It will have a particular focus on the importance of spatial data and related analytical techniques to business. Contributors will include: commercial analysts who work for retail and related firms, who will discuss the development of spatial data and methods as well as approaches towards their clients, and retail practitioners who will share insights into the commercial agendas of their firms, the issues that they are seeking to address, and the ways in which academics can better engage with them. A number of ‘best practice’ case studies will also be presented.

The workshop will be led by Dr Jonathan Reynolds, Academic Director of the Oxford Institute of Retail Management (OXIRM) at the University of Oxford’s Saïd Business School and Deputy Director of the Consumer Data Research Centre (CDRC).

Agenda:

10.00 – Registration/coffee

10.15 – Engaged business research: overcoming the challenges of working with retailers. – Dr Jonathan Reynolds, Associate Director, Consumer Data Research Centre
11.00 – What’s on retailers’ minds? Andy Thompson Co-founder, Vertical Perspective; Chairman, Anytime Fitness UK (former Head of Location Planning, Sainsbury’s.)
11.45 – How do consultancies work? Steve Halsall, Location planning specialist; (former Lead Partner, International Property & Retail, CACI Ltd)

12.30 – lunch

13.30 – Generating Insight from Demand Side Data. Sam Colebatch Hodkinson, Commercial Director, GeoLytix; (former Head of Non-Food Transformation and Head of Network & Investment Planning, Sainsbury’s)
14.45 – Generating Impact & Insight: Practitioner case study. TBC
15.30 – Next steps: implications for academic research & scholarship, Dr Jonathan Reynolds

15.45 – Tea & depart

Click here for more information.

Contact: Claudia.Seiler@sbs.ox.ac.uk
Cost: Students – £60.00
Staff employed within University, public sector, charitable sector – £100.00
All other delegates – £300.00

Web address for booking:

An Introduction to Small Area Statistics and Geodemographic Segmentation, 28th Oct, London

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This 1-day short course provides an introduction to open source georeferenced population data from the UK and geodemographic segmentation.
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A mix of lectures and practical tasks equips participants with an understanding on how to obtain and analyse small area data to achieve a good understanding of neighbourhood characteristics. The course also teaches participants how to conduct statistical segmentation techniques in order to produce a composite geodemographic classification.

The practical sessions will provide an introduction to downloading and handling small area population data, and then proceed through a number of techniques used to segment and analyse geodemographic characteristics using multivariate population data. The final session will also teach participants how to visualise their data spatially using a geographic information system. The sessions will use open source software (namely R and QGIS), although no prior experience in these tools is required as a prerequisite.

Contact: Please contact Guy Lansley for further information g.lansley@ucl.ac.uk

Venue: Please note this event is being held at the University of Liverpool in London.

Registration Fees:

  • Students – £60.00
  • Staff employed within University, public sector, charitable sector – £100
  • All other delegates – £300

To find out more click here.

Introduction to QGIS Understanding and Presenting Spatial Data, 1st October, Liverpool

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Dates: 01/10/2015
Time: 9:30 am – 4:00 pm
Location: University of Liverpool

Overview

A workshop on Introduction to QGIS: Understanding and Presenting Spatial Data is being run by the Geographic Data Science Lab and the Consumer Data Research Centre (CDRC) at the University of Liverpool.
This course will introduce spatial data and show you how to import and display spatial data within the open source GIS program QGIS. We will also cover creating choropleth maps, some basic spatial data analysis (e.g. calculating rates) and appropriate methods of visualising spatial data. By the end of the course you will be able to load data into QGIS, symbolise it effectively and be able to prepare a publication quality map.

No previous experience of GIS or QGIS is required, but some experience of using spatial data will be beneficial. Please email Nick for more information. Refreshments and lunch are provided, and numbers on the course are limited and allocated on a first come, first served basis.

If you are already familiar with the basic elements of GIS, you may wish to attend the course “Introduction to Using R for Spatial Analysis” instead where focus on applying these GIS skills in R, and develop your spatial analysis skills.

Rates

  • £45 – UK registered students
  • £80 – staff at UK academic institutions and research centres, UK-registered charity and voluntary organisations, staff in public sector and government
  • £200 – all other participants including staff from commercial organisations
  • Reduced prices are available for University of Liverpool affiliated students and staff cost negotiable for those less able to pay

    • Please contact Nick Bearman for details

    Registration:

    Please register online. Please email n.bearman@liverpool.ac.uk if you need any more information.
    Location:
    Who teaches the programme: Dr Nick Bearman
    Contact: If you need more information, please email n.bearman@liverpool.ac.uk or soesms@liverpool.ac.uk.

    Information on getting to the University is available at: http://www.liv.ac.uk/maps/visiting/

    A map of the campus is available at: http://www.liv.ac.uk/files/docs/maps/liverpool-university-campus-map.pdf

    For more information on the course click here.

    Introduction to using R for spatial analysis, 2 Oct, Liverpool

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    CDRC logoDate: 02/10/2015
    Time: 9:30 am – 4:00 pm
    Location: University of Liverpool

    Overview: This course will cover an introduction to R, how to load and manage spatial data and how to create maps using R. We will look at appropriate ways of using classifications for choropleth maps, using loops in R to create multiple maps and some basic spatial analysis. We will be using R Studio to work with the R environment. By the end of the course you will be able to load data into R, represent it effectively and be able to prepare an output quality map.

    Experience of creating maps in ArcGIS, QGIS or similar is required, but experience of using R is not required. Refreshments and lunch are provided, and numbers on the course are limited and allocated on a first come, first served basis.

    If you are not already familiar with the basic elements of GIS, you may wish to attend the course “Introduction to QGIS: Understanding and Presenting Spatial Data” instead where we build on basic GIS skills.

    Rates:

    • £45 – UK registered students
    • £80 – staff at UK academic institutions and research centres, UK-registered charity and voluntary organisations, staff in public sector and government
    • £200 – all other participants including staff from commercial organisations
    • Reduced prices are available for those less able to pay, please contact Nick Bearman for details.

    Who teaches the programme:

    Dr Nick Bearman

    To book your place:

    Please go to http://geographicdatascience.com/training%20course/2015/07/19/R-Spatial-Analysis-Liverpool/

    Contact: If you need more information, please email n.bearman@liverpool.ac.uk or soesms@liverpool.ac.uk

    Click here for more information about Using R for Spatial Analysis.

    Redefining Convenience: Retail, Leisure and Real Estate Perspectives, 28th Sept 2015, London

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    Society of Property Researchers logoThis is a joint SLA/SPR event
    Date: 28th September 2015
    Venue: Savills, 33 Margaret Street, London, W1G 0JD
    Nearest tube stations: Oxford Circus or Bond Street.
    Time: 6 with a 6.30pm start

    You can download the presentations here.

    Introduction

    Whenever we discuss convenience retailing, it has tended to be with a sole focus on the grocery sector. But other retail and leisure sectors too are increasingly preoccupied with providing a ‘convenient’ offer to the consumer. In this joint event between SLA and the Society of Property Researchers, we explore the drivers of shopper convenience and the ways in which non-food retailers and shopping centres are seeking to make themselves more convenient to their users.

    The evolution of shopping patterns is having a significant impact on many retail locations, particularly our high streets. However, while the initial impact has been a shrinking of many high streets it would appear that in some cases an increasing need for ‘convenience’ could mean a change in the role and importance of all kinds of retail locations. This seminar will provide views on the demographic and economic drivers, what now constitutes convenience for the shopper (it’s not just about convenience supermarkets!) and what this means for UK High Streets and other retail locations. After the presentations, there will be the opportunity for the audience to ask questions during a panel discussion. There will an opportunity for networking & drinks after the seminar.

    Speakers

    6pm – Registration opens
    6.30pm – Welcome and Introduction – Jonathan Reynolds
    6.40pm – Tom Whittington
    7pm – Alex McCulloch
    7.20 – Closing remarks from Jonathan and award of undergraduate certificates
    7.30 – Network drinks

    Speakers:

    • Chair: Jonathan Reynolds, Director of the Oxford Institute of Retail Management (OXIRM)
    • Tom Whittington, Director – Retail Research, Savills
    • Alex McCulloch, Associate Partner at CACI

    More details to follow with speakers biographies and synopsis of each session.

    To reserve your place please email info@thesla.org

    Synopsis

    Tom Whittington, Director – Retail Research, Savills

    Small portfolios
    It was said during the recession that retailers needed just 80 stores to have national representation.
    In reality there are few retailers that have culled their portfolios so dramatically.

    Death of the High Street?
    Many national retailers still require several hundred stores, and this inevitably means they will be in secondary high streets..

    Redefining Retail Space
    What is the high street for anyway?
    Reclassification of space and what its purpose really is.

    The Convenience Trip
    Grocery and value retailers have led the way, but convenience no longer refers to just food.
    The main thing is giving consumers something locally things that they need regularly and allowing specialist trips to be serviced elsewhere.

    Speaker biographies

    Tom Whittington, Director – Retail Research, Savills
    Tom Whittington, SavillsTom Whittington is Director of Retail Research at Savills. Following degrees in Liverpool and Edinburgh Tom started at Savills in 2001 to set up a GIS and spatial analysis capability. Key projects had included analysing retirement property markets and undertaking various shopping centre development projects in UK, Italy and Greece. In 2007, spotting a niche requirement he began to focus specifically on retail and developed a national retail research consultancy expertise at Savills.

    Tom’s specialism’s include store location strategies, catchment and performance modelling, town profiling and shopping centre investment. His analysis has clear implications on development value, store acquisition/disposal, asset management and letting. Through his development of retail performance models and predictive analytics he has assisted retailers with portfolio strategies, landlords with tenant rent reviews, developers and investors with ‘scenario’ testing scheme potential and planners with retail impact assessments.

    Clients include Costa, White Stuff, Fraser Hart, „Sofaworks, Paul, ITSU, Metro Bank, Hotter Shoes, Boundary Mill, Pagazzi Lighting and The Restaurant Group, as well as a large number of landlord clients.

    When not in his day job Tom is an enthusiastic mid-pack fell runner who likes nothing better than spending days on end tramping through the damp and chilly Cumbrian mountains, dreaming about being in the pub.

    Alex McCulloch, Principle Consultant, CACIAlex McCulloch of CACI

    Alex has worked in location planning for over 10 years working on all sides of the Developer / Landlord / Retailer relationship. Throughout this work the primary focus is on understanding the consumer shopping dynamic.

    Consumers – Working with primary research data such as consumer surveys and macro data such as expenditure estimates and geodemographic systems such as Acorn Alex has built up a wealth of experience in understanding how consumers behave. In the last few years Alex has overseen the collection and analysis of in excess of 300,000 consumer surveys, providing thought leadership and strategic guidance.

    Catchment – A cornerstone of CACI’s approach is understanding the relationship between people and place and Alex has significant experience at building gravity models to predict consumer behaviour and centre catchments in countries as diverse as Oman, Russia, Republic of Korea and the UK. This work involves understanding how, why and where people choose to shop.

    Centre – Working with property companies such as British Land, Land Securities and Cushman and Wakefield as well as retailers as diverse as adidas, Greggs and John Lewis Alex has significant experience in turnover forecasting, tenant mix analysis, footfall prediction, headroom analysis and segmentations.

    Professional Skills – As the technical lead for the UK delivery team Alex has significant experience in project managing large-scale multi-centre projects and people. In addition Alex regularly contributes to press such as Property Week Estates Gazette, Shopping Centre and is the lead on the Property Consulting Groups PR and media work.

    Recent achievements include presenting at the ICSC European Outlet Conference, on Retail Location Analysis at the Said Business School Oxford, authorship of the Shopper Dimensions white paper and presenting at CACI’s Retail Dimensions briefing.

    To reserve your place please email info@thesla.org